
I take an idea—or sometimes just a vague objective—and turn it into a finished piece by leading every creative and production step from concept to delivery.
Whether the starting point is a blank page or a well-defined brief, I develop the creative, assemble the right team, and lead the project through completion.
I like keeping the process simple. Clients don't need to arrive with a fully formed creative vision—they just need a clear objective. From there, I take ownership of the process, guiding each stage while making collaboration easy.
My work spans commercials, branded content, documentaries, fundraising campaigns, and narrative projects—always with the same goal: creating work that people remember.
Whether I'm working with actors, non-actors, or real people, I'm drawn to work that feels honest, emotionally grounded, and genuinely human. I believe the strongest work doesn't demand attention—it earns it.
Clients include Rogers, SickKids, RBC, Fairmont, the NHL, Forbes, and AtkinsRéalis.
Available for collaborations worldwide.